Indigo Thinking
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Our Approach
  

Viewing your marketing challenge through our two lenses allows us to put pieces of your puzzle together in alternate and unexpected ways, allowing the discovery of potential solutions which we incubate and unfold from an independent perspective. 

Indigo Thinking effects what we do (our results)
and how we do it (our process). 

Indigo Thinking is the foundation of our independent and innovative approach.




              

We leverage cross brain activity with depth of information. New connections appear; new points of leverage are identified. 
We apply the Unconscious Thought Theory to let disparate pieces of information come together in novel ways, ours, yours, your teams. 

We dive into the consumer's emotional layer and combine this with traditional approaches to connect meaningfully and persuasively.

                                                       The Indigo Thinking process 
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                                                                                                           Our outputs
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As part of our process we: 
  • generate strong starting points.
  • stimulate each other's ideas.
  • expand each other's ideas.
  • edit and adjust each others ideas.
  • recognize a solution when we see one.
  • can lead existing teams, introducing/using IndigoThinking.

No promises, but we have noticed a positive change, an evolution in how those we work with approach both the problems they confront and how they lead their teams as a result of working with us.
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